Marketo Connector | Usermind Integrations

Coming Soon

Connecting & Functionality Popular Journeys Frequently Used With

Usermind + Marketo

Marketing automation is great — customer journey orchestration is even better. With Marketo connected to your CRM and other apps, you can create a personalized, behavior-driven customer experience, without coding.

Finally, better connections between Marketo and apps beyond your CRM.

Usermind + Marketo

Finally, better connections between Marketo and apps beyond your CRM.

Coming Soon

Marketing automation is great — customer journey orchestration is even better. With Marketo connected to your CRM and other apps, you can create a personalized, behavior-driven customer experience, without coding.

How to connect

Marketo

Just create a Custom Service for Usermind in your Marketo account, and use the provided login credentials.

What can you do with

Marketo

Automate the flow of data between your CRM, usage analytics, billing system, transactional email provider, and more. Make your personalization matter with behavior-driven nurture. Improve attribution, segmentation, retention, lead management, and lead handoff.

CONDITIONS

New Lead

Triggers when a new lead is created.

New Activity

Triggers when a lead performs an activity.

Activity Type

Triggers when a lead performs an activity type.

SEARCHES

Find Activity

Find activities that match given conditions or search criteria, including activity type.

Find Campaign

Find campaigns that match given conditions or search criteria.

Find Lead

Find leads who match given conditions or search criteria, like created date, name, or lead description. Optionally, create a new lead if none are found.

Find Program

Find programs whose names contain or match the search criteria.

ACTIONS

Create Lead

Creates a new lead in Marketo.

Add Lead

Adds a lead to a Marketo list.

Change Lead Program Status

Updates the program status for a lead.

Interested in accessing more Marketo data to trigger new rules across your CRM, help desk, and other systems? Usermind can support other functions in the Marketo API.

See what else is supported by Marketo's API

Popular Journeys

Customer Monitoring

Understand the flow of customers between onboarding stages, with alerting for customers who abandon or get stuck in the process. With these insights, you can deliver relevant, context-based customer engagement and immediately improve automated processes.

Priority Customer Loyalty Engagement

Decrease abandonment through proactive engagement during the free trial period. Automate differentiated customer treatments based on churn signals, customer segment, journey stage, and other key criteria.

Trial Optimization