To deliver experiences that drive the best business outcomes, organizations are shifting from a channel-based approach to a journey-centric focus.

Break down the pros and cons of adopting a best-of-breed vs single platform approach to the customer journey technology stack.

Learn how companies are moving from historical Experience Management (XM) to real-time Experience Orchestration (XO) to win and retain more customers.

The age of the brand is over and enterprises are facing new challenges in this digital-first world. Learn more about how to become a CX leader today.

Helping organizations drive measurable results across the full customer life cycle.

Read and listen about how CX leaders are going from journey mapping to Journey Management in this three part series.

The Customer Journey Maturity Curve helps organizations at every stage advance to the next level of customer engagement. Learn more about the 4 essential stages.

Companies are placing an emphasis on the customer experiences they’re delivering. Enterprises must adapt to this shift and focus on the customer in order to survive.

How do you use historical knowledge of your customer, real-time data, and machine learning to drive better customer engagement? See how Usermind helps you deploy ML.

We're proud to announce our $23.5M Series C round (led by Northgate Capital), our new board member, and our expansion to Europe.

Usermind instantly connects all of your systems and data. Check out our newest integrations: Strikedeck, Drupal, Tito, GoToWebinar, Kapost, Uberflip, and Intercom.

Unifying all your customer data in a Customer Data Platform (CDP) is an excellent start. But most CDPs don’t deliver real data-driven customer engagement.

Here are the five steps to aligning systems, people, and processes on customer engagement strategy.

We've partnered with RelationEdge, a Salesforce Gold Consulting Partner, to help clients build more contextual, data-driven customer journeys.

With the massive shift to subscription business models, managing customer journeys for retention and renewal is more essential than ever. Here's Usermind's approach.

Introducing our three newest integrations. Connect customer data and orchestrate journeys in Microsoft Dynamics 365, Google Analytics, and Google BigQuery.

With over 5,000 technology vendors in the MarTech space, choosing the right stack is a challenge. Here are our takeaways from this year's MarTech Conference.

Learn why Ovum has named Usermind a first mover in the Customer Engagement Hub category — and how enterprises can benefit from real-time customer journey management.

Strategic customer journey management is essential for managing customer relationships. Here are the best practices for planning and building omnichannel journeys.

We now integrate with Zendesk Support. With the powerful combination of Usermind + Zendesk, you can bring more context to every customer interaction, at scale.

We've partnered with Harte Hanks to offer their leading-edge data management and consulting services along with our Customer Engagement Hub.

iPaaS is solving part of a big challenge faced by most enterprises — unifying customer data to drive better CX. But how do you turn that data into action?

Human mimicry isn't the only way to prove intelligence — but for companies aspiring to win with world-class, data-driven customer experience, it should be a goal.

Just because you can track a customer's every move, should you? Here are the new rules for engaging with customers — without being creepy.

What are the most common barriers to delivering a stellar customer experience? Find out how CRM systems, ownership, and strategy impact customer satisfaction.

Suite from a single vendor, or kludge of best-of-breed apps? With Usermind, you don't have to choose between great capabilities and great integration.

Want to know what your customer is experiencing, before they reach out with an issue? What if you could use other data to create a support ticket on their behalf?

Just who is a Chief Revenue Officer, and what should he or she be doing? Here's a framework for a CRO's accountability for cross-functional initiatives.

Is the role of the CIO declining as business units buy more point solutions? Not if you focus on providing architecture for end-to-end customer experience.

Update! It's now even easier to build complex customer journeys using signals and data from Zuora — including pushing Salesforce account data to a Zuora account.

Across the board, transactional emails perform better than bulk blasts. Here's how to iterate on new transactional emails, without bogging down your engineers.

Most enterprises will spend more on customer experience this year, but will still fail to affect their business goals with their CRM. Here's why.

If business operations is the execution of your business plan, BizOps is the digital transformation of your business plan.

Marketing automation is a game-changer for digital operations. With Usermind, you can extend automation and unify data throughout your full customer lifecycle.

Think that inserting stale data like someone's name and company make your emails more relevant? Think again.

Customer journey maps shouldn't live in a marketing doc. Here are the four things you need to implement and orchestrate the customer journey.