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the usermind Customer Engagement hub

Deepen relationships with customers

Usermind is used by the world’s largest enterprises to create amazing experiences from start to finish with the only closed-loop platform for delivering full life-cycle customer journeys.

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01. Journey Analytics

Uncover new insights by bringing your journeys to life

  • Turn static journey maps into real-time, data-driven journey baselines
  • Identify friction points and common trends in your customer engagement strategies
  • Drill-down into journeys to pinpoint where customers are dropping off

02. Journey Orchestration

Raise the bar from journey mapping to journey orchestration

  • Leverage Usermind as a system of action to orchestrate complex, cross-functional journeys with the systems you already own
  • Empower business users to operationalize journeys with a powerful natural language rules engine
  • Optimize journeys in the context of the full customer life-cycle -- not just sales and marketing

03. Journey Experimentation & Optimization

Create a test and learn culture for CX transformation

A/B Testing & Experimentation

A/B test your way to better outcomes with the ability to run side-by-side experiments for entire journeys or individual touchpoints


Impact Analytics

Measure the effectiveness of individual journeys and demonstrate the topline business impact in a single dashboard


Journey Simulation

Playback real events from the past through new journey treatments to see what would have happened without affecting live customers


Powered by the Usermind Platform

Usermind’s Customer Engagement Hub leverages a core set of shared tools that make up the Usermind platform.

Modern Integration Platform

Data Mapping & Identity Resolution

Unified Data Store


Health & Monitoring


Why customer experience?

Customers expectations are rapidly evolving. Tech start-ups are disrupting enterprises and redefining industry standards. To fight commoditization, customer experience itself has become the new differentiator.

Leaders in CX are transforming their customer journeys to:

  • Improve retention
  • Increase loyalty and LTV
  • Reduce cost-to-serve
  • Optimize acquisition and share of wallet
  • Drive digital & physical engagement
  • Turn customers into champions

See how Usermind can accelerate your CX initiatives

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