We’re excited to announce three new integrations available in Usermind’s Customer Engagement Hub: Google Analytics, Google BigQuery, and Microsoft Dynamics 365.
Customer experience usually starts with an anonymous visit to your site — that is, before you have any data on who a prospect, customer, or potential partner may be. For companies that use Google Analytics, it’s easy to get analytics on aggregate customer interactions, but hard to tie anonymous browsing data to conversion and customer experience down the line.
With Usermind’s Google Analytics integration, you can orchestrate better experiences for existing customers and anonymous browsers.
Here are a few examples of what you can do with the Google Analytics integration in Usermind:
With connected customer records, it’s easy to power personalized, contextual experiences — both before and after conversion.
Google BigQuery is an enterprise data warehouse that empowers companies to store and query massive datasets, and it enables super-fast SQL queries using the processing power of Google's infrastructure.
With Google BigQuery integrated through Usermind, you can connect usage data, transactions, analytics, and other customer signals to the rest of your technology stack. With connected data about your customer's full history and current context, you can power more relevant, personalized customer journeys — at scale, and without coding.
Here are a few examples of what you can do with the Google BigQuery integration in Usermind:
Best of all, you no longer have to be an analyst or engineer to use BigQuery data in journey orchestration. Because Usermind is built for business users, our BigQuery integration allows you to explore the database schema for all the entities and objects in your instance, and build contextual customer journeys — without any coding, queries, or CSV uploads.
With Dynamics connected to the rest of your databases, on-prem solutions, SaaS applications, and other systems, you can orchestrate complex end-to-end customer journeys across touchpoints and channels.
Use any actions, updates, objects, or data from Dynamics to power customer interactions across systems. You can also connect data from your web analytics, product usage, customer support, and other systems into a unified record to power actions and updates in Dynamics.
Here are a few examples of what you can do with the Microsoft Dynamics 365 integration in Usermind:
Because Usermind’s Microsoft Dynamics 365 integration can fetch from and push to all objects and entities in Dynamics, you can surface insights at every stage of the customer journey, and rapidly iterate on and improve customer experience.
Want to see how easy it is to connect customer data from all your systems into a 360° customer view, and orchestrate cross-system journeys? Request your demo of Usermind now